Data-Driven Decision Making for Business Transformation
Maximising Success with an AI-Powered No-Code Platform
Sridharan · Robins
Data-Driven Decision Making for Business Transformation
Maximising Success with an AI-Powered No-Code Platform
A landmark guide for technical leaders and business professionals with a foundational understanding of IT and mathematics. Packed with real-world case studies and practical AI frameworks — from marketing to HR to finance.
📍 Launched on July 13, 2024 at the Bangalore Golf Club — to a room of industry leaders, academics, and innovators.
What You'll Learn
Eight chapters that take you from foundational principles to hands-on AI deployment, with real business case studies throughout.
The Data-Driven Enterprise
Understanding what it truly means to be data-driven and why most organisations fall short.
AI-Powered Decision Frameworks
How to build repeatable decision frameworks augmented by machine learning and AI tools.
Marketing in the Age of Data
Applying analytics to customer acquisition, segmentation, personalisation, and retention.
Finance & Risk Analytics
Leveraging predictive models for forecasting, risk management, and financial planning.
People & HR Analytics
Using data to improve hiring, retention, performance management, and workforce planning.
No-Code AI for Business Teams
A practical guide to deploying AI-powered tools without writing a single line of code.
Real-World Case Studies
Deep dives into successful data-driven transformations across banking, retail, and healthcare.
The Road Ahead
Preparing your organisation for the next wave of AI, IoT, and intelligent automation.
Meet the Authors
Kothandaraman Sridharan
Founder & CEO, CleverInsight
A visionary technocrat with over 30 years of experience spanning software services, product development, and IT consulting. Kothandaraman brings deep industry knowledge and a strategic lens to this landmark guide on data-driven transformation.
Bastin Robins J
Founder & CTO, CleverInsight
A seasoned data scientist with expertise in designing and deploying data products for major FMCG companies globally. Bastin brings hands-on technical depth and real-world case studies that make complex AI concepts accessible to every business leader.
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